Excellent article @Ian Gordon – I really enjoyed reading it. I’m not sure there is much to add, but some bits really resonated, particularly the cautionary tale of social media, attention economy, conspiracy theorists and institutionalised bias. It reminded me of a talk – I think probably a TED talk or a This is Human Centred Design podcast, but I’m struggling to find the exact one – about mitigating the consequences of unintended / dark user stories. The example was home security systems and how they were being used by perpetrators of domestic violence. The synopsis was it is often very uncomfortable for the creators of products to think about dark use cases, but avoiding it (consciously or unconsciously) and then finding your products are being used for terrible things is far worse.Â