Reply To: What is it, where is it and what does it do?

Suspect it is more like:

• What is it?
• What does it do for me?

I don’t think most operational people are that bothered about where it is.  That really only comes into play with things like GDPR, patient records and commercially sensitive material.

When I’m doing a pitch to one of our internal people, I give them the 30s elevator for the “what is it?” – a bit glossy and has no real substance.  The meat of the conversation is about what that person will get out of it.  I’ll sometimes mention that it is cloud based but that is only as a by product of telling them that our subcontractors and partners can use it too as a collaboration tool.