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Digital Twin: Holy Grail or Wholly Hype?


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About the event

Creating the products that will lead the delivery of true net zero will require transformational change in the product engineering, assurance, and production process. Innovative integration across the entire product, service and infrastructure enterprise will be essential to deliver the ambitious levels of performance that customers, society, and the environmental imperative demand. Digitalisation offers an opportunity to unlock transformation of our industrial system and is a core enabler to ensuring that the UK plays a dominant role in the definition of future mobility solutions.

Novel information and data management systems will facilitate the ability to integrate the product & service enterprise across the entire value chain - essential if technology is to be exploited effectively. Digitalisation offers the potential to “democratise excellence” across the entire supply base and across our broad national industrial footprint.

In this session, led by experts from the Institute of Digital Engineering, we look at one of today’s top technology trends, Digital Twins, and how it’s changing the way businesses operate, the customer experience, and its contribution to cleaner, more efficient, and safer products and services.

But what is exactly is a digital twin and how can it add value? Is this the key to sustainability and future economic success, or is it just the new toy on the market?

Speakers for this event include:

  • Mark Enzer OBE, Head of National Digital Twin programme (CDBB), Chief Technical Officer at Mott MacDonald
  • Jose Garcia-Urruchi, Head of Digital Engineering Capability - Jaguar Land Rover
  • Peter Van Manen, Principal Consultant - Frazer-Nash Consultancy
  • Louise Krug, Technical Lead – BT
  • Bradley Yorke-Biggs, CEO & Professor of Practice – Institute of Digital Engineering IDE UK


Register for this free webinar at https://www.eventbrite.co.uk/e/road-to-cop26-digitalisation-tickets-168562441801


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